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5 Latest web development trends to follow in 2023

1. Blockchain Technology

web development trends

Blockchain is an encrypted database storing system. Unlike conventional systems, it stores information in blocks, which are then joined as a chain. It offers innumerable benefits, one of which is it makes transactions more secure and error-free. The technology underpins the digital currency, Bitcoin. Cryptocurrency usage has increased significantly in the last decade because major payment systems decided to accept Bitcoin. In 2019, more than 34 million blockchain wallets were used across the globe.

Blockchain technology enables the participants to make transactions across the internet without the interference of a third party. This technology has the potential to revolutionize different business sectors by reducing the risks of cybercrimes. Blockchain Technology lets web developers use open source systems for their projects, which makes the development process much easier.

Benefits of Blockchain in Web Development

Let’s look into the major benefits of Blockchain in web development:

  • Blockchain works on consensus algorithms, which makes it almost impossible to break into.
  • Data is stored on a network, making it easily available to users.
  • The blockchain system is decentralized, and thus, is less prone to mistakes. 
  • Data can be transferred across the network without the need for intermediaries.

Early Adopters:

  • Barclays
  • Visa
  • Walmart

Service providers:

  • Amazon Web Services
  • Microsoft Azure Blockchain Service

 


2. Progressive Web Apps (PWA)


A progressive web application (PWA) is a type of application software built using common web technologies like HTML and JavaScript. PWA works on any device with a normal browser. The technology has gained popularity for its potential to offer a high-quality user experience.

PWA is widely preferred for many other reasons, including its potential to replace native mobile apps. PWAs deliver offer a swift experience even when the user is offline or on an unreliable network. Many Web Design companies across the globe have started offering PWA solutions for their clientele. Along with an amazing user experience, PWA also has other features like push notifications and offline access to cached content.

Benefits of PWA in Web Development
The technology lets web developers combine the capabilities of websites and mobile apps to:

  • Create an immersive user experience.
  • Increase user engagement and conversion rates.
Moreover, Progressive Web Applications:

  • Have comparatively low development costs.
  • Can be used without depending on app distribution services like Appstore or Play Store.
  • Offers fast installation and automatic updating features.
User examples

  • Starbucks
  • Spotify
Platform examples

  • Flutter

3. Internet of Things (IoT)

IoT can be defined as a network of internet-enabled devices, where data transfer requires no human involvement. It is one of the most promising among current trends in web development. A future where objects are connected to the web isn’t just imagination in 2023. It is forecasted that there will be around 30 billion Internet devices operating in 2025.

Internet of Things has proved to be one of the most powerful web development trends as it fosters constant data transferring. It helps companies engage with customers in a swift manner, creating personalized experiences. Moreover, IoT can be used to create advanced communication between different operational models and website layouts. The technology also comes with broad applications like cameras, sensors, signaling equipment, etc. that helps to solve client requirements more efficiently.

Benefits of IoT in Web Development
The wide-ranging benefits of this smart ecosystem can be utilized by businesses in websites and mobile apps. The technology can be used in web development also:

  • IoT provides accurate results without delays or errors with regards to the data transfer.
  • Supports powerful security technologies protecting both business and user data.
  • Helps developers gain more insights, analyze customer behavior and improve overall user experience.
Examples:

  • Wearable devices
  • Connected cars
  • Biometric cybersecurity

4. Accelerated Mobile Pages (AMP)

Accelerated Mobile Pages is a hot website development trend in 2023. It is a project born out of the collaboration between Google and Twitter to create faster mobile pages. AMP optimized pages load easily and thus rank better than other mobile web pages. AMP pages load in about 2 seconds compared to non-AMP pages, which may take up to 22 seconds.

Benefits of AMP in Web Development
AMPs offer many benefits for web developers like:

  • Easy optimization for search engines.
  • Low bounce rates.
  • Adjusts to any browser.
  • No need to create sitemaps to be identified by search engines.                                                                                    

 User Examples (Early Adopters):

  • CNBC
  • The Washington Post

As the internet is becoming more user-oriented, AMP is a technology that developers are embracing. Moreover, implementing AMP lets companies save costs on UX and attract users with low internet speeds. The technology was created to encourage small businesses by enabling them to build websites that work smoothly across mobile devices.

4. Accelerated Mobile Pages (AMP)

Accelerated Mobile Pages is a hot website development trend in 2023. It is a project born out of the collaboration between Google and Twitter to create faster mobile pages. AMP optimized pages load easily and thus rank better than other mobile web pages. AMP pages load in about 2 seconds compared to non-AMP pages, which may take up to 22 seconds.

Benefits of AMP in Web Development
AMPs offer many benefits for web developers like:

  • Easy optimization for search engines.
  • Low bounce rates.
  • Adjusts to any browser.
  • No need to create sitemaps to be identified by search engines.                                                                                    

 User Examples (Early Adopters):

  • CNBC
  • The Washington Post

As the internet is becoming more user-oriented, AMP is a technology that developers are embracing. Moreover, implementing AMP lets companies save costs on UX and attract users with low internet speeds. The technology was created to encourage small businesses by enabling them to build websites that work smoothly across mobile devices.

5. Voice Search Optimization

Voice search optimization can be simply defined as the process of optimizing web pages to appear in voice search. Devices that use voice recognition are gaining fast popularity, thanks to voice assistants and IoT. The technology has grown so much that by the coming year, these devices will be able to recognize the voices of different people and provide a personalized AI-based experience. In the field of web development, the latest innovations are voice-activated self-standing devices, and voice optimization for apps and websites.

With more AI-enabled devices, voice recognition saves our time and helps us multitask. According to estimates, there will be 8 billion digital voice assistants in use by 2023. The massive growth will impact how voice search optimization will become unavoidable in the list of latest web development technologies.

Benefits of Voice Search Optimization in Web Development

Voice search optimization helps web developers in the following ways:

  • Makes local SEO campaigns more effective.
  • Can answer customer queries quickly.
  • Develop more trust and customer loyalty.

Examples (early adopters):

  • Alexa (Amazon)
  • Google Assistant

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